Sunday, July 20, 2014

A non result news filler piece of rubbish

Not one of the numbers in this story shows anything at all compared with the last poll. The margin of error is + or minus 3%. There is no story here – the numbers show neither disappointment nor triumph for Labour or anyone else. It is a non-story – a dead parrot:

The latest political poll contains more disappointment for the Labour Party.

The 3News Reid Research Poll out on Sunday has National also slipping slightly, but it remains more than 20 percentage points ahead of Labour.

The poll has National on 49.4 percent, down 0.3 percentage points since the last 3News poll.

Labour drops back to 26.7 percent, down 0.6.

The Greens are also down slightly, to 12.4 percent, and New Zealand First is just shy of the threshold to get back into Parliament, on 4.3 percent.

The new Internet-Mana party alliance is up to 2.3 percent.

The 3News poll surveyed 1000 people with a margin of error of plus or minus 3.1 percent.

What is it that eludes the RNZ journalist and editor here? What is so difficult? Why is this so hard?

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